The company hits its numbers. You run on empty. The Reset is the fix, not another diagnosis: ninety days rebuilding the one system draining the other three, with a scored number at day 90 that proves it moved.
If the score has not moved by day 90, the coaching continues, free, until it does.
Founder coaching usually picks a lane. Business coaches work the strategy and the KPIs and ignore that you sleep five hours. Therapists work on you but have never sat in your chair. Leadership programs hand you models from books.
The problem: a company cannot run better than the founder running it, and founders do not break in one place. Work, body, mind, and relationships run as one system, and a leak in one drains the other three. That is why the fix you already tried never stuck.
So the Reset does not add another lane. It starts with a scored number across all four systems, rebuilds the one actually leaking, and retakes the number at day 90. You do not guess whether it worked. The score tells you.
Values, challenge, the line between work and the rest of your life.
Energy, sleep and rest, the self-care that holds the other three up.
Mental load, the things that bring you joy, space for play and creativity.
The depth of your closest ones, feeling supported, honesty with the people around you.
We open with the Whole Human Diagnostic, scored across all four systems, so we rebuild the one actually leaking, not the one making the most noise.
Six deep sessions over ninety days, bi-weekly, ninety minutes each, with unlimited support between them. We run the Calendar Reset live on your real calendar, not as homework.
At day 90 you retake the Diagnostic. The number moves, or the work continues free until it does.
What the 90 days include:
Six 90-minute coaching sessions, bi-weekly.
Unlimited async support, voice or text, between sessions.
The Whole Human Diagnostic, retaken at day 90 to prove the score moved.
Your reset plan, written by Peter, not handed over as a workbook.
The Calendar Reset, run live on your actual calendar.
Written session summaries, so nothing gets lost between calls.
You founded the company and you still run it. The board is happy, the numbers hold, and you have never been more tired. You have probably already tried something: a coach, a therapist, a productivity system. Each one helped. None of it stuck.
The Reset is founders only, and it is the deep work, not a taster. Ninety days, one to one, rebuilding the system draining the rest. If you want the ninety-minute version first, that is the Baseline.
I'm Peter Sorgenfrei. I built six companies over fifteen years, and in 2020 I burned out completely. The rebuild only started when I stopped treating exhaustion as a work problem. That rebuild became the method I now coach across 63 clients in 13 countries, most of them founders, and a book, The Whole Human Leader, publishing with Wiley in August.
The pattern that built the company is now burning down the person running it.
The Reset is that method, run over ninety days, one to one, for founders who are done managing the symptoms.
Six 90-minute coaching sessions, bi-weekly
Unlimited async support, voice or text, between sessions
The Whole Human Diagnostic, retaken at day 90 to prove movement
Your reset plan, written by Peter, not left as homework
The Calendar Reset, run live on your actual calendar
Written session summaries, so nothing gets lost between calls
€15,000 total, in three monthly payments of €5,000. The first payment starts the work. Most founders come through the €1,700 Baseline first.
The guarantee Attend the six sessions, do the between-session work, and retake the Diagnostic at day 90. If the score has not moved, the coaching continues, free, until it does. It is what already happens with private clients, put in writing.
A business coach works the company. A therapist works on you. The Reset works the whole system at once, Work, Body, Mind, and Relationships, because a leak in one drains the rest. The output is a scored number that moves, not a promise that sounds nice.
Six 90-minute sessions, bi-weekly, with unlimited support between them. We rebuild the one system the Diagnostic flags as leaking, run the Calendar Reset on your real calendar, and retake the Diagnostic at day 90 to prove it moved.
Yes. The Reset is €15,000, paid in three monthly payments of €5,000. The first payment starts the work, and the next two follow over the ninety days.
No, but most founders do. The Baseline is ninety minutes and a written plan for €1,700. If you already know you want the deep work, you can start with the Reset.
Then the work is not done, and I keep going at no extra cost until it does. That is the guarantee, and it is in writing for a reason.
One to one with Peter. Rebuild the system draining the rest, and prove it moved with a number. Or the work continues free.