April 8, 2024
The founder advice I wish I’d heard sooner (to take your company to new heights):
👉 Make sure 5 new people know what you do every single day.
97% of founders are much too occupied with:
- Raising money
- Developing the product
- Refining their business strategies
But your company can't exist without customers.
So you need to get in front of people every day to build familiarity.
Could be through networking, content, cold emails, ads, or any other channel you fancy.
Because the sales problem you'll have 6 months later is a marketing problem you're ignoring now.
Stay known. Stay profitable